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NBA 2K24

NBA 2K24

AppID: 2338770
Developer: Visual Concepts
Publisher: 2K
Sep 7, 2023

Current Price

$59.99

Estimated Owners

1.5M

Total Reviews

43.8K

Est. lifetime net (USD)

$33,119,510

Overview

Revenue Breakdown

Gross Revenue (Est.)$91,910,079
Regional Pricing (15%)-$13,786,512
Discounts (25%)-$19,530,892
Est. Refunds (5%)-$2,929,634
Steam Fee (30%)-$16,698,912
VAT & Taxes (15%)-$5,844,619
Net Revenue (Est.)$33,119,510

This is the stored import snapshot. Its model version, input observation dates and confidence score were not recorded. Actual revenue may vary significantly.

Supporting answers and recent review samples

Frequently Asked Questions

How much revenue has NBA 2K24 generated?

Since its release, NBA 2K24 is estimated to have generated approximately $91,910,079 in gross revenue on Steam as of Aug 27, 2025. After accounting for platform fees, refunds, and regional pricing adjustments, the developer's estimated net revenue comes to around $33,119,510.

How many copies has NBA 2K24 sold?

We estimate NBA 2K24 has sold approximately 1.5M copies worldwide on Steam as of Aug 27, 2025. This translates to an estimated revenue of $91,910,079 in gross revenue.

What game engine does NBA 2K24 use?

NBA 2K24 was developed using the Proprietary Engine (Visual Concepts Engine) game engine.

How much did it cost to develop NBA 2K24?

The estimated development cost for NBA 2K24 was around $50 million - $100 million to develop. This budget covered everything from art and design to programming and marketing.

How many developers worked on NBA 2K24?

The development team size for NBA 2K24 varied throughout development:

  • Over 500 developers - September 2023
  • 500+ team members - August 2023
  • Approximately 600 developers - July 2023

Review Statistics

Overall Rating Mostly Negative
31% Positive 69% Negative

Positive

13.7K

Negative

30.0K

Game Information

Game Engine

Proprietary Engine (Visual Concepts Engine)

Production Cost

NBA 2K24 (2023)

$50 million - $100 million

Team Size

September 2023

Over 500 developers

August 2023

500+ team members

July 2023

Approximately 600 developers

Last updated: Aug 27, 2025

Detailed Revenue Analysis

Stored deduction breakdown

Total Reviews 43.8K
Boxleiter Multiplier × 35
Estimated Owners 1.5M
Current price (USD) $59.99
Gross Revenue $91,910,079

Deductions Applied

Regional Pricing (15%) -$13,786,512
Discounts (25%) -$19,530,892
Estimated Refunds (5%) -$2,929,634
Steam Platform Fee (30%) -$16,698,912
VAT & Taxes (15%) -$5,844,619
Net Revenue $33,119,510

Review Analysis

Review Distribution

Positive Reviews 13.7K (31%)
Negative Reviews 30.0K (69%)

Review Metrics

Total Reviews 43.8K
Review Score Mostly Negative
Positive Ratio 31%

Game Details

Full Name

NBA 2K24

Steam App ID

2338770

Type

Game

Developers

Visual Concepts

Publishers

2K

Release Date

Sep 7, 2023

Additional Details

Game Engine

Proprietary Engine (Visual Concepts Engine)

Official Website

Visit Official Site

Age Ratings

ESRB e
PEGI 3

Production Cost

NBA 2K24 (2023)

$50 million - $100 million

Team Size

September 2023

Over 500 developers

August 2023

500+ team members

July 2023

Approximately 600 developers